Friday, December 19, 2008

Hey, Babe, Want Fries With That?

From the Miami Herald:

As part of a string of viral ad campaigns, Miami-based Burger King is selling a new men’s body spray called Flame. The company describes the spray as ”the scent of seduction with a hint of flame-broiled meat.”

I wonder who the genius was who came up with this. Did they seriously test-market this? Who wants to smell like they just got off work at the fast-food joint at the mall?

On the other hand, the jokes practically write themselves:

1. The version marketed to the gay community will be called “Flamer.”

2. For vegetarians, there’s a spray called “Spud Stud.”

3. It makes you wonder exactly what meat they envisioned was “flame-broiled.”

Feel free to add your own.