Monday, April 13, 2009

Make the Most Of It

The anti-equality movement’s attempt to auger fear and loathing has backfired, at least in terms of keeping up with the internets.

Last week, the National Organization for Marriage (NOM), which is all in favor of everyone except queer folk getting married, launched their laughably silly ad campaign, followed by the breathless announcement that they were planning a huge campaign called “Two Million For Marriage.” In an effort to be tragically hip, they shortened it to “2M4M.” Much chortling and snark ensued when the larger world discovered the acronym is chatroom shorthand for two gay men looking for a third for group sex.

In addition, the good folks at NOM did not bother to check and see if the URL — the internet address — for “2M4M” had been reserved so that they could set up a website to promote their cause. It hadn’t, which led some quick-witted bloggers to grab it and set up their own site — Two Men For Marriage — promoting the acceptance of marriage equality. Check it out.

If this is the best that the anti-equality people can muster, it’s not going to be a fair fight; as the saying goes, “I refuse to engage in a battle of wits with an unarmed opponent.” But in this case, we can make an exception.