Tuesday, December 28, 2010

Buy The Book?

Alex Pareene at Salon explores the mystery of why George W. Bush’s book Decision Points is selling so well.

According to Crown Publishing Group, George W. Bush’s lightly plagiarized memoir “Decision Points” has already sold more than 2 million copies — counting e-books — since it went on sale in November. That’s a lot! As Glynnis MacNicol points out, that’s almost as much as Bill Clinton’s book has sold since it was released six years ago.

But … why? Clinton left office with good approval ratings and was largely remembered fondly, especially as the Bush years dragged to their depressing end. Bill’s also smart and articulate, and his administration’s scandals tended to be more personal in nature than Bush’s. In addition to being an awful communicator, Bush is famously reticent to reflect on his decisions, and in his book he’s obviously relying on other people’s written accounts of his presidency, which is … a bit odd, to say the least.

Well, there could be any number of reasons, including everything from the publisher exaggerating sales, bulk orders by conservative groups to give away as prizes at indoctrination sessions rallies, gag gifts from conservatives for their liberal friends (“Oh, you shouldn’t have…”), to people really wanting to know what the hell was going on inside the mastermind of the worst presidency since Warren G. Harding.

Actually, I think it’s because with every purchase you get a free box of Crayolas for added coloring fun.